Turn your brand story into Chinese content and a clear publishing plan. PPCOps supports audience and theme planning, Chinese writing, media coordination and publication reporting — from selected execution tasks to a complete agreed campaign.
PR publishing projects from USD 500. Media selection, content volume and additional services are confirmed in your quote.
PR and brand communications can stand alone or support demand generation and commercial follow-up. Start with the primary objective; not every project needs every service.
Help the right audience understand your brand, products and supporting evidence. Plan content, media and creator activity around a communications brief, reporting delivery and available performance data.
Review focus: Publication delivery, available readership and engagement, and audience feedback.
Explore our PR & brand method →Need people to explore your offer or contact your team? Connect content with landing pages, clear contact options and available source tracking. Add separately scoped paid campaigns when appropriate.
Review focus: Relevant visits, actual enquiries, enquiry fit and available source data.
Explore advertising & enquiry support →Need to assess buyer fit or progress meetings, quotations and distributor conversations? Scope human qualification and commercial support separately. Your team retains final pricing, contracts and delivery.
Review focus: Verified needs, meeting and quotation progress, and client-reported sales outcomes.
Explore sales & channel support →Combine objectives where useful, but report exposure, visits, enquiries, qualified opportunities and sales separately, using available data and client feedback. Unknown sources or unreported outcomes remain unverified. PR does not automatically include paid campaigns or sales follow-up, and does not guarantee traffic, leads or sales.
Agree whether the priority is awareness, credibility, media coverage or creator-led product discovery. Define the brief and acceptance criteria.
Identify the audience, industry, roles and communications context. Define what people should understand and the next action where relevant.
Match media, communities, REDnote and relevant creators to the audience, content and budget. Explain recommendations and the available scope.
Adapt the story, format and supporting evidence for Chinese audiences, not just the language. Your team approves facts, product claims and final content.
Deliver agreed placements using approved content and schedules. Distinguish paid collaborations from editorial coverage; editorial acceptance is not guaranteed.
Provide publication records, links or screenshots and available performance data. Use feedback to refine the next brief, resource choices and response paths.
Press releases, sponsored articles and creator content serve different briefs. We confirm the outlet, account, format and publishing scope before you commission the work.
Discuss specific channels & publishing routes
Discuss specific channels & publishing routes
Discuss specific channels & publishing routes
Named options to discuss, not a guaranteed media bundle or official partnership. A portal channel, a self-publishing account, a repost and a homepage feature are different deliverables. Confirm the actual route, acceptance and price in the media list.
Paid search campaigns are a separate service, not a news placement or a guarantee that an article will be indexed.
Define who the story is for, the message and suitable content angles. Bring your approved strategy or ask us to prepare a proposal for your review.
Adapt your brief into Chinese copy suited to the agreed audience and channel. Confirm facts, brand claims, tone and revision rounds before publication.
Propose relevant publishing options, confirm scope and costs, and coordinate the approved content and schedule. Publisher acceptance and format requirements are checked before commitment.
Provide agreed live links or publication IDs, dated screenshots and available performance data. Identify the source and distinguish delivery from audience response.
Need help explaining your brand in China? We can prepare the audience and story proposal, Chinese content and publishing plan. Your team approves brand facts, content and scope.
Keep your client relationship. Supply strategy and approved copy, or commission our planning and writing. We send work to your team for review; client-facing approvals remain with you unless agreed otherwise.
per project · confirmed publishing scope
based on audience, content, media and timing
starter scope: 10 KOC posts
Your quote identifies the media, quantity, content work, revisions and reporting included. Premium outlets, extra production, creator travel and usage rights are scoped separately where needed. No mandatory ad-management package or media-account funding is required for a content-only project.
Turn business needs and agency briefs into content, advertising and media execution.
Trade in industrial parts, MRO, apparel, solar and automotive parts across the US, Europe (including the UK), UAE, Canada, Singapore and Australia.
A China-based team for global brands and PR agencies: brand communications, paid ads, enquiry capture and agreed e-commerce operations, aligned with your brief and approvals.
Commission planning, content, publishing and advertising together, or divide the work with your team.
Agree scope, fees and approvals before work starts, with reporting matched to the delivery.
Review publication evidence and audience response to inform later content and media choices.
Selected brand project experience. Discuss the relevant scope of work with us; brand names do not imply endorsement, sector-specific sales results or a promise of similar outcomes.
Content pieces, confirmed publishing channels, dates and publication links or IDs. These form the delivery checklist in your quote.
Views, reads, likes, saves or comments where accessible. Reports identify the source, collection date and metrics that cannot be obtained.
Agree the campaign objective before work begins. Publishing volume and engagement do not by themselves establish brand lift, qualified enquiries or sales.
Share your brand, audience and brief
Confirm content, media options, responsibilities and quote
Approve Chinese materials and coordinate publication
Receive evidence and review available results
PR can be commissioned independently. Discuss the optional services below only when advertising or commercial support is also needed.
Review ad-platform eligibility, document completeness and a recommended starting route. Platform approval is not guaranteed.
Start with a clear objective and an agreed platform: account setup, keywords or audiences, creative and landing-page paths.
Optimize using clicks, enquiries and relevant feedback. Human telephone qualification and business development are not included by default.
Check company, contact, needs, budget and timing. Human services are separately quoted with agreed capacity.
Coordinate prospect contact, meetings, demos and quotation progress for suitable high-value projects, with client authority and a separate scope.
Customize sales, agent, distributor or account support. Signing partners or achieving sales is not guaranteed.
Select Standard or Professional management. The two tiers are not charged together; neither includes human telephone qualification.
Check company details, needs and initial intent within agreed contact capacity. This is not ongoing sales follow-up.
Scope L4 local sales support or L5 distributor and channel development according to project readiness, authority and workload.
Step 0–5 describes the service path; L1–L5 defines purchasable scopes. The numbers do not map one-to-one. Choose L1 or L2; add L3–L5 subject to project needs and prerequisites. PR, content, media funding and extra human support are separately quoted. Confirm scope, responsibilities and starting conditions in your proposal.
Content, PR, account operations and creator projects can be commissioned independently. Add campaigns and quality feedback if B2B enquiries are also needed. L3 covers telephone lead-quality checks only; L4 commercial follow-up and L5 channel development require prior groundwork, authority and a separate scope.
Yes, name the outlet and desired format in your brief. We confirm the specific site channel or account, acceptance, publication route and price before booking. The USD 500 starter is not a package containing every listed outlet or a promise of homepage coverage.
A starter PR publishing scope with Chinese content localisation, agreed media publishing and publication evidence. The quote confirms the content, outlets, quantity and revision scope. It does not buy unlimited publishing or guaranteed top-tier coverage.
Yes. Commission only the tasks you need. We check Chinese language, format and publishing requirements and agree any additional work before proceeding.
Paid publishing and sponsored placements can be scoped with confirmed fees and deliverables. If you need editor pitching or earned media outreach, ask for a separate feasibility and scope discussion. Editorial acceptance, wording and publication timing cannot be guaranteed.
No. Commissioning content or a publisher article is different from buying paid-ad inventory. The proposal identifies which service you are purchasing and how it is charged.
Yes, subject to agreed project terms. Your agency can manage strategy, approvals and the client relationship while we prepare and execute the agreed China-side work.
Yes, as separately scoped content services. KOC seeding starts at USD 800 for a 10-post starter scope. Creator visits, production and broader campaigns depend on the location, creator selection and required deliverables.
No. We agree the deliverables and report available results, without fabricated engagement or guaranteed positive editorial coverage. Applicable sponsorship disclosures, permissions and platform requirements must be respected.
Start with your website, brand or product, audience, key message and intended timing. If you already have copy, a media list or an agency brief, share it so we can quote the missing work rather than duplicate it.
Start with the audience, message and the evidence you need to deliver. A news placement, WeChat article and creator experience serve different communication tasks. We propose a scoped media or content mix and identify paid placements, approvals and available reporting rather than treating every outlet as interchangeable.
Tell us whether you are a brand team or an agency, what you want to communicate and which work you need. Share your website and any existing brief; we will discuss an itemised PR and media scope.