Compare the sales routes
Clarify direct sales, partner-assisted sales and what customer service, technical or regional coverage each needs.
CHINA MARKET EXECUTION · CLEAR SCOPE & RESPONSIBILITIES
Build a China Distribution Route Around Real Buyer Demand
Determine where a channel partner can add value before committing to a distribution arrangement. Connect campaign feedback, buyer needs and delivery capability with a scoped plan for distributor and agent development.
Ad management from USD 800 / platform / month, media separate. PR publishing from USD 500; content, test design and commercial/channel work are quoted by scope.
Platforms are selected to match the project. Logos identify platforms, not an official partnership status.
Start with the objective, then agree the work
Establish demand evidence
Use suitable Chinese content and campaigns, quality feedback and optional telephone checks to understand real requirements.
Define the channel-development scope
Assess L5 work after the agreed groundwork: candidate standards, contact, introductions, feedback and cooperation steps. Stockholding, import and resale are not implied.
Who this service is for
Companies choosing direct or partner-led sales
You need to understand who buys, what local support is required and where an intermediary can contribute.
Brands and B2B teams preparing channel support
You have an offer and commercial materials but need China-side communication and a clearly defined partner-development process.
CLEAR FEES
Choose the advertising support you need.
Standard ad management
USD 800
per platform / month
Campaign preparation, agreed ad management, optimisation and reporting. Media funding is separate.
Professional ad management
USD 1,500
per platform / month
Campaign management with industry information and lead-quality feedback from your team or separately purchased L3 checks, applied to optimisation.
Advertising only: media funding is additional
Initial media funding per platform: from USD 1,500 for mainland-China entities; from USD 7,500 for entities registered outside mainland China. PPCOps offers are subject to eligibility and the confirmed account route.
Professional replaces Standard for the same platform and month. Neither plan includes human telephone qualification.
Three-month option & additional costs
Recommended, not mandatory: USD 12,000 for one platform over three months. USD 7,500 media funding + USD 4,500 Professional management (3 × USD 1,500). Optional human support and other quoted costs are additional.
Standalone account setup starts at USD 300; the setup service fee may be waived with agreed media funding and management or other services. Translation, certification and other actual third-party costs are confirmed separately. Basic Chinese landing-page support depends on scope; complex custom work starts from USD 800.
Multi-platform discounts can be discussed. Deliverables, revisions, external costs and media balance arrangements are confirmed in the quote and contract.
EXPERIENCE · EXECUTION · ACCOUNTABILITY
Why PPCOps
18 Years in Advertising
Turn business needs and agency briefs into content, advertising and media execution.
8 Years in Industrial Trade
Trade in industrial parts, MRO, apparel, solar and automotive parts across the US, Europe (including the UK), UAE, Canada, Singapore and Australia.
China Team for Brands & Agencies
A China-based team for global brands and PR agencies: brand communications, paid ads, enquiry capture and agreed e-commerce operations, aligned with your brief and approvals.
Flexible Service Scope
Commission planning, content, publishing and advertising together, or divide the work with your team.
Clear Fees & Deliverables
Agree scope, fees and approvals before work starts, with reporting matched to the delivery.
Feedback-led Optimisation
Use campaign response and relevant enquiry feedback to adjust content and advertising around your goals.
Selected Brand Project Experience
Selected brand project experience. Discuss the relevant scope of work with us; brand names do not imply endorsement, sector-specific sales results or a promise of similar outcomes.
Siemens
ABB
Schneider Electric
Huawei
HP
BYD
BMW
Mercedes-Benz
Lexus
Xiaomi
Tesla
Hang Seng Bank
Other brand experience (12)
Chanel
Louis Vuitton
HSBC
Starbucks
MUJI
China Merchants Bank
KFC
Estée Lauder
Mannings Hong Kong
Watsons
UNIQLO
Marks & Spencer
What we measure — and what it tells you
Work delivered
Review the agreed content, campaigns, contact work and records. Outreach volume is not the same as a real response.
Relevant feedback
Record enquiries, quality labels or candidate responses, including unreachable, incomplete and mismatched results.
A reason to continue
Review qualified demand, quotation acceptance, delivery feasibility and actual commercial contribution. Service stages are not CRM sales statuses.
L1–L5: from campaign testing to local sales and channel support
Reach relevant buyers through paid campaigns, then use enquiry quality and real feedback to decide whether local commercial support makes sense. L1–L5 describe service scopes, not a compulsory five-part package.
01 · Advertise & optimise
Choose L1 or L2
L1
Standard ad execution
Set up, manage and optimise campaigns on selected platforms, with agreed reporting.
L2
Professional ad management
Combine campaign work with industry information and lead-quality feedback supplied by your brand team or separately purchased L3 checks.
02 · Check lead quality
Add L3 when needed
L3
Human telephone qualification
Confirm the lead’s company and contact details, relevance of the requirement and initial intent. Hand over contact outcomes and lead-quality labels.
Lead-quality checks only: not ongoing sales follow-up, quotation negotiations or order chasing.
From USD 800 / month · agreed contact capacity
03 · Develop sales & channels
Assessed after campaign testing and L3 checks
L4
Local sales representation
Authorised buyer communication, meetings, quotation coordination and opportunity follow-up.
L5
Distributor, agent & channel development
Define channel criteria, research and contact potential partners, and coordinate introductions and follow-up.
Custom quote for industry, workload and authority
L2 replaces L1; the two are not charged together. Projects seeking L4 or L5 also start with L1 or L2 campaign testing, quality feedback and L3 lead checks. Further support depends on relevant demand, quotation acceptance, delivery feasibility and the resources both teams can commit.
Brand communications, PR, content and account operations remain separately scoped services. They can support a B2B campaign without committing your brand to a sales-follow-up programme.
From your brief to local execution
- 01
Share the Brief
Share the offer, buyers and existing materials
- 02
Agree the Scope
Agree scope, owners, budget and review point
- 03
Approve & Execute
Approve materials and execute agreed work
- 04
Report & Review
Review feedback and decide the next scope
Questions before you start
Will PPCOps become our exclusive distributor?
Not under a marketing or channel-development engagement. Representation, purchasing, stock and exclusivity require distinct commercial agreements.
What determines a useful China channel?
Relevant customers, product fit, service capacity, margins and practical delivery matter more than the size of a candidate list. Review these before negotiating terms.
What if the test shows weak demand?
Review the audience, offer, materials and delivery conditions. Adjust or pause the next stage instead of assuming that adding distributors will solve weak product demand.
LET’S DISCUSS YOUR PROJECT
Discuss Your China Distribution Route
Share your website, offer or client brief and the problem you need to solve in China. Budget and the precise scope can be clarified in the discussion.