Build a China marketing plan around your product, its applications and the companies that need it. PPCOps connects Chinese content, PR and media, suitable paid campaigns and enquiry feedback—with separately scoped lead qualification and local commercial support when needed.
Ad management from USD 800 / platform / month; Professional management USD 1,500. Media funding is separate. Content, PR and human support are scoped separately.
Platforms are selected to match the project. Logos identify platforms, not an official partnership status.
Use your product information and sales experience to identify target companies, buying roles, applications, technical differences and commercial conditions. Test specific audiences and themes, not an industry label alone.
Scope product messaging, ads, landing content, PR or account content around the project. Your team approves technical claims; we agree the enquiry path and response owner. Content and communications can also be commissioned separately.
Execute the agreed campaigns and review real queries and enquiries. Professional management uses industry context and client feedback or separately purchased L3 findings. Assess demand quality before adding spend or commercial support.
Agree industries, company types, decision-making roles, applications and buying conditions. Produce a target-customer brief and exclusions.
Translate product evidence into Chinese keywords, positioning, creative and landing-page content. Adapt for buyers using approved facts, not word-for-word translation.
Choose suitable search, social, industry-content or PR channels around the buyer. Launch a focused test within agreed platforms and budgets.
Capture responses through forms, email, phone or agreed channels and record available source data. A contact click is not a confirmed enquiry.
Use client feedback or separately purchased human checks to assess company fit, needs, budget, timing and next-step value. Mark missing information as unconfirmed.
Use relevant enquiries, quotation progress and reasons for stalled opportunities to refine keywords, audiences, creative, pages and spend, beyond clicks.
Assess direct sales, distributors, agents or local sales support using the findings. Extra outreach, meetings and quotation coordination require a separate scope.
This is a method, not an all-inclusive package. Ad management does not include human telephone qualification, ongoing sales follow-up or guaranteed sales. Your team owns final quotations, contracts and delivery.
Build Chinese search campaigns around products, applications and buying questions. Evaluate actual demand; search volume is not the same as qualified buyers.
Explore platform services →Match the message and response path to the audience and available placements. Do not assume a social audience is a verified list of specific job roles.
Explore platform services →Use suitable demonstrations to explain applications, how a product works or its differences, with a clear enquiry path.
Explore platform services →If the project also needs brand content, PR or another platform, assess relevance and agree the additional scope.
For manufacturers, specialist technology and B2B service companies with an established offer, clear applications and delivery capability. You own product knowledge, technical approvals and fulfilment; we support Chinese messaging, campaigns and feedback.
Keep your client relationship, strategy and approvals. PPCOps delivers agreed content, media, advertising and reporting against your brief. Confirm lead handover, communication and white-label responsibilities before starting.
Select services around your starting point. Not every project needs every step.
Review ad-platform eligibility, document completeness and a recommended starting route. Platform approval is not guaranteed.
Start with a clear objective and an agreed platform: account setup, keywords or audiences, creative and landing-page paths.
Optimize using clicks, enquiries and relevant feedback. Human telephone qualification and business development are not included by default.
Check company, contact, needs, budget and timing. Human services are separately quoted with agreed capacity.
Coordinate prospect contact, meetings, demos and quotation progress for suitable high-value projects, with client authority and a separate scope.
Customize sales, agent, distributor or account support. Signing partners or achieving sales is not guaranteed.
Step 0–5 describes the service path; L1–L5 defines purchasable scopes. The numbers do not map one-to-one. Choose L1 or L2; add L3–L5 subject to project needs and prerequisites. PR, content, media funding and extra human support are separately quoted. Confirm scope, responsibilities and starting conditions in your proposal.
Reach relevant buyers through paid campaigns, then use enquiry quality and real feedback to decide whether local commercial support makes sense. L1–L5 describe service scopes, not a compulsory five-part package.
Choose L1 or L2
Set up, manage and optimise campaigns on selected platforms, with agreed reporting.
Combine campaign work with industry information and lead-quality feedback supplied by your brand team or separately purchased L3 checks.
Add L3 when needed
Confirm the lead’s company and contact details, relevance of the requirement and initial intent. Hand over contact outcomes and lead-quality labels.
Lead-quality checks only: not ongoing sales follow-up, quotation negotiations or order chasing.
From USD 800 / month · agreed contact capacity
Assessed after campaign testing and L3 checks
Authorised buyer communication, meetings, quotation coordination and opportunity follow-up.
Define channel criteria, research and contact potential partners, and coordinate introductions and follow-up.
Custom quote for industry, workload and authority
L2 replaces L1; the two are not charged together. Projects seeking L4 or L5 also start with L1 or L2 campaign testing, quality feedback and L3 lead checks. Further support depends on relevant demand, quotation acceptance, delivery feasibility and the resources both teams can commit.
Brand communications, PR, content and account operations remain separately scoped services. They can support a B2B campaign without committing your brand to a sales-follow-up programme.
per platform / month
Campaign preparation, agreed ad management, optimisation and reporting. Media funding is separate.
per platform / month
Campaign management with industry information and lead-quality feedback from your team or separately purchased L3 checks, applied to optimisation.
Initial media funding per platform: from USD 1,500 for mainland-China entities; from from USD 7,500 for entities registered outside mainland China. PPCOps offers are subject to eligibility and the confirmed account route.
Professional replaces Standard for the same platform and month. Neither plan includes human telephone qualification.
Recommended, not mandatory: USD 12,000 for one platform over three months. USD 7,500 media funding + USD 4,500 Professional management (3 × USD 1,500). Optional human support and other quoted costs are additional.
Standalone account setup starts at USD 300; the setup service fee may be waived with agreed media funding and management or other services. Translation, certification and other actual third-party costs are confirmed separately. Basic Chinese landing-page support depends on scope; complex custom work starts from USD 800.
Multi-platform discounts can be discussed. Deliverables, revisions, external costs and media balance arrangements are confirmed in the quote and contract.
PR / media publishing from USD 500. Chinese content, account operations and custom production are quoted by scope. L3 telephone checks start at USD 800 / month with agreed capacity. L4 / L5 are quoted for the industry, workload and authority, separately from ad management.
See the service pricing catalogue →Turn business needs and agency briefs into content, advertising and media execution.
Trade in industrial parts, MRO, apparel, solar and automotive parts across the US, Europe (including the UK), UAE, Canada, Singapore and Australia.
A China-based team for global brands and PR agencies: brand communications, paid ads, enquiry capture and agreed e-commerce operations, aligned with your brief and approvals.
Commission planning, content, publishing and advertising together, or divide the work with your team.
Agree scope, fees and approvals before work starts, with reporting matched to the delivery.
Use campaign response and relevant enquiry feedback to adjust content and advertising around your goals.
Selected brand project experience. Discuss the relevant scope of work with us; brand names do not imply endorsement, sector-specific sales results or a promise of similar outcomes.
Review by channel, keyword or theme and buyer application. Separate impressions, contact clicks, deduplicated enquiries and qualified leads. Calculate qualified-lead cost using spend and leads from the same campaign scope.
Use your team’s feedback or separately purchased L3 lead-quality checks. Requirement relevance, buying conditions and quotation feedback help identify whether to adjust the theme, page, audience or scope.
Use qualified enquiries, quotation acceptance, delivery feasibility and actual commercial contribution. Record quotes and sales separately; assess CAC and repeat value when sales data matures, not from click volume alone.
Share your product, target buyers and existing materials
Agree the audience, content, platform, scope and fees
Approve the Chinese campaign and launch
Review enquiries together and refine the next steps
This page starts with the product, buyer and combination of Chinese content, PR and advertising. The lead-generation page focuses on acquiring enquiries and judging quality. They are entry points for different needs within a project, not duplicate packages.
Yes. Chinese content, PR, account operations and advertising have separately agreed scopes. Choose Baidu, WeChat or Douyin around the buyer and available materials. You do not need every platform or a sales-support programme for a communications project.
No. Choose L1 Standard ad execution at USD 800 or L2 Professional management at USD 1,500 per platform per month. L2 adds the use of industry context and lead-quality feedback in optimisation. It replaces L1; the two management fees are not charged together.
Your brand team supplies feedback, or you can separately purchase L3 human telephone checks. L3 confirms lead company/contact details, requirement relevance and initial intent, then labels and hands over records. It does not cover ongoing sales follow-up, negotiations, order chasing or corporate due diligence.
Tell us the final objective. Begin with L1 or L2 campaigns, quality feedback and L3 checks. Relevant demand, quotation acceptance and delivery feasibility then inform the authority, workload and quote for L4 local sales representation or L5 channel development.
Agree the product or application, target buyers, starting channel, materials, budget and review point. The test limits the initial scope and gathers real feedback; it does not guarantee a low CPL or sales, or remove initial media-funding requirements.
For the first discussion, share your website, offer and objective; budget can follow. Before execution, agree product and technical materials, applications, delivery conditions, approvals and enquiry ownership. Specialist translation, complex production and other work are scoped separately.
Industry labels, company size and search volume are not evidence of customer value on their own. Use qualified enquiries, quotation acceptance, delivery conditions and actual commercial contribution to continue, adjust or pause. Immature samples are not a reason to scale.
Tell us what you sell, which Chinese buyers you want to reach and what support is missing today. We will discuss the content, campaigns and starting scope. You can enquire before choosing a platform or budget.