China Ads, PR & Business Growth
PPCOPS FEES · KNOW WHAT YOU ARE BUYING

Clear Pricing for China Advertising, PR & B2B Support

Brand and PR execution are quoted by project. Advertising management is charged per platform per month, with media funding separate. Add human enquiry or commercial support only when needed.

Ad management: L1 Standard USD 800 or L2 Professional USD 1,500 per platform / month. Media funding is separate; PR, content and human support are scoped separately.

Platforms are selected to match the project. Logos identify platforms, not an official partnership status.

CLEAR FEES

Account setup and monthly advertising management.

ACCOUNT SUPPORT

China Ad Account Setup

From USD 300

Standalone setup · fee waiver with a service package

  • Account coordination for Baidu, WeChat, Douyin and REDnote
  • Review entity, industry and required documents
  • Proceed through the confirmed account route

The setup service fee may be waived with agreed media funding and management or other services. Actual third-party costs are confirmed separately.

Discuss Account Setup
MONTHLY · STANDARD

Standard Ad Management

USD 800

per platform / month

  • Audience and campaign preparation; agreed creative adaptation
  • Campaign management, optimisation and reporting
  • Human telephone qualification is not included

Media funding is additional. Creative quantities and revisions are agreed in the quote.

Discuss Standard Management
Advertising only: media funding is additional

Initial media funding per platform: from USD 1,500 for mainland-China entities; from USD 7,500 for entities registered outside mainland China. PPCOps offers are subject to eligibility and the confirmed account route.

Professional replaces Standard for the same platform and month. Neither plan includes human telephone qualification.

Three-month option & additional costs

Recommended, not mandatory: USD 12,000 for one platform over three months. USD 7,500 media funding + USD 4,500 Professional management (3 × USD 1,500). Optional human support and other quoted costs are additional.

Standalone account setup starts at USD 300. The setup service fee may be waived when bundled with agreed media funding and management or other services; confirm this in the quote. Setup begins after agreed payments. Translation, certification and other actual third-party costs are confirmed separately. Basic Chinese landing-page support depends on scope; complex custom work starts from USD 800.

Multi-platform discounts can be discussed. Deliverables, revisions, external costs and media balance arrangements are confirmed in the quote and contract.

Brand, PR and creator services.

Start with a defined package or ask for a custom scope. Content services can be purchased without paid advertising.

PR & MEDIA

China PR & Media Publishing

From USD 500

per project · starter publishing scope

  • Chinese content localisation
  • Agreed media selection and publishing
  • Publication links and screenshot reporting

Planning depth, outlets, quantity, revisions and urgency affect the quote.

Discuss PR Publishing
KOC CONTENT

Xiaohongshu KOC Seeding

From USD 800

starter scope: 10 KOC posts

  • Localise the content brief and coordinate creators
  • Publish to the agreed schedule
  • Publication links and screenshots

Creator selection and formats are confirmed. Samples, travel and extra usage rights are scoped separately.

Discuss KOC Seeding
CREATOR CAMPAIGNS

Creator Visits & KOL Projects

Custom Project Quote

based on city, creators and deliverables

  • Confirm creators, venue or event
  • Agree genuine visits, filming and content approval
  • Coordinate publication and delivery records

Confirm availability, travel, production and content reuse rights before booking.

Discuss Creator Projects
MONTHLY CONTENT

REDnote Account Management

Custom Monthly Scope

based on content volume and operating workload

  • Account positioning, themes and calendar
  • Chinese post preparation and agreed publishing
  • Scoped comments/messages and reporting

Ad funding is separate. Agree post count, revisions and response hours.

Discuss Account Management

Local Enquiry, Sales & Channel Support in China

L3 checks lead quality only. L4 provides authorised sales representation and commercial follow-up; L5 supports distributor, agent and channel development. Purchase only agreed support, separately from advertising management. These are service scopes, not CRM sales statuses.

L3 · LEAD QUALITY

Telephone Lead Qualification

From USD 800

per month · agreed contact capacity

  • Check lead company/contact details and requirement relevance
  • Record initial intent, contact outcomes and quality labels
  • Hand over records; no ongoing sales follow-up

Separate from ad management. Lead-quality checks only; agree capacity, attempts and handover. No negotiation, order chasing or corporate due diligence.

Discuss Enquiry Checks
L4 · SALES FOLLOW-UP

Local Sales Representation

Custom Scope & Quote

Industry, workload and authority agreed before quoting

  • Authorised commercial follow-up
  • Communication and meeting coordination
  • Opportunity progress and action records

Assessed after L1 or L2 campaigns, quality feedback and L3 checks. Scope depends on delivery feasibility and resources; travel and external costs are itemised.

Request a Tailored Scope
L5 · CHANNEL DEVELOPMENT

China Distributor & Agent Development

Custom Scope & Quote

Industry, workload and authority agreed before quoting

  • Agree channel criteria and candidate profiles
  • Research and contact candidates; coordinate introductions
  • Record responses and potential cooperation terms

Assessed after L1 or L2 campaigns, quality feedback and L3 checks. Scope depends on delivery feasibility and resources; travel and external costs are itemised.

Request a Tailored Scope

Custom work and integrated execution.

Combine the work your project needs. Confirm responsibilities, included deliverables and external costs before starting.

CHINESE LANDING PAGES

Landing-Page Support & Customisation

Custom work from USD 800

Basic page support may be included by scope

  • Prepare Chinese content using existing website and assets
  • Scope complex design or development separately
  • Agree page count, revisions and technical delivery

Confirm included basic support, custom work and extra development in the quote.

Discuss Landing Pages
CONTENT PRODUCTION

Planning, Copy & Ad Creative

Custom Project Quote

based on quantity, formats and production needs

  • Audience, theme and content planning
  • Chinese copy, image or video adaptation
  • Separate scope for new shooting or major production

Identify creative work already included in ad management before adding extra services.

Discuss Content Production
INTEGRATED EXECUTION

Integrated China Execution

From USD 3,800

per month · agreed service combination

  • Coordinate advertising, PR and content seeding
  • White-label collaboration for agencies
  • Agreed local communication, project coordination and reporting

Not unlimited all-service coverage. Platforms, publishing volume and media/creator costs are itemised.

Discuss Integrated Execution

Choose the work you need — not every service

01

Brand, PR & media projects

Audience and theme planning, Chinese content, selected media publishing and reporting. Buy the whole workflow or selected tasks.

02

Monthly ad management

Account and campaign work, optimisation and reporting. Choose Standard or Professional for each selected platform.

03

Optional B2B support

Human telephone qualification, sales representation and channel support are separate monthly scopes, not automatic additions.

One service framework for companies and agencies

01

Direct companies & brands

Ask us to scope the audience, content and execution you need. Your proposal separates service work from media and external costs.

02

Agency partners

Commission selected execution or a complete workflow. Responsibilities, approvals and white-label arrangements are agreed for the project.

EXPERIENCE · EXECUTION · ACCOUNTABILITY

Why PPCOps

18 Years in Advertising

Turn business needs and agency briefs into content, advertising and media execution.

8 Years in Industrial Trade

Trade in industrial parts, MRO, apparel, solar and automotive parts across the US, Europe (including the UK), UAE, Canada, Singapore and Australia.

China Team for Brands & Agencies

A China-based team for global brands and PR agencies: brand communications, paid ads, enquiry capture and agreed e-commerce operations, aligned with your brief and approvals.

Flexible Service Scope

Commission planning, content, publishing and advertising together, or divide the work with your team.

Clear Fees & Deliverables

Agree scope, fees and approvals before work starts, with reporting matched to the delivery.

Feedback-led Optimisation

Review results and workload before adding platforms or separately scoped services.

Selected Brand Project Experience

Selected brand project experience. Discuss the relevant scope of work with us; brand names do not imply endorsement, sector-specific sales results or a promise of similar outcomes.

Siemens
ABB
Schneider Electric
Huawei
HP
BYD
BMW
Mercedes-Benz
Lexus
Xiaomi
Tesla
Hang Seng Bank
Other brand experience (12)
Chanel
Louis Vuitton
HSBC
Starbucks
MUJI
China Merchants Bank
KFC
Estée Lauder
Mannings Hong Kong
Watsons
UNIQLO
Marks & Spencer

What we measure — and what it tells you

01

Advertising

Available platform spend, reach or impressions, clicks and tracked enquiries.

02

Brand & PR

Agreed content and publication deliverables, live links, screenshots and available platform metrics.

03

Human support

Agreed contact work, outcomes, confirmed requirements and next steps. Sales targets are not guaranteed deliverables.

From your brief to local execution

  1. 01

    Share the Brief

    Share your service need and company website

  2. 02

    Agree the Scope

    Agree deliverables, eligibility and itemised fees

  3. 03

    Approve & Execute

    Pay agreed funds and approve the materials

  4. 04

    Report & Review

    Review the work and response before extending

Questions before you start

Is account opening free?

Standalone account setup starts at USD 300. When bundled with agreed media funding and management or other services, the setup service fee may be waived as confirmed in the quote. We arrange setup after agreed payments. Actual translation, certification and third-party charges are confirmed separately.

Is USD 7,500 a monthly spending requirement?

No. It is the initial media funding in our offer for qualifying entities registered outside mainland China, not a requirement to spend that amount every month.

Is the USD 12,000 three-month option mandatory?

No. It combines USD 7,500 media funding and three months of Professional management at USD 1,500 per month, for one platform. It excludes separately quoted extras and optional human support.

Do Professional and Standard fees add together?

Not for the same platform and month. Professional replaces Standard. Only separately selected platforms or additional services add to the total.

What happens to unused media funds?

Balances, carry-over and refunds follow the confirmed account conditions and contract. These are agreed before payment; we do not promise a universal refund rule.

Are all platforms subject to the same official minimum?

Our USD 1,500 / USD 7,500 initial-funding offers cover Baidu, WeChat, Douyin and REDnote, subject to eligibility and account route. They are PPCOps commercial terms, not a statement of identical official platform minimums.

How are creator, PR and custom services priced?

PR publishing starts from USD 500 for an agreed scope; the REDnote KOC starter starts from USD 800 for 10 agreed posts. These are project fees, not monthly ad management. Creator selection, content, media outlets, quantity, usage rights and extra work determine the final quote.

Can we request a combination instead of a listed package?

Yes. Specify the work you need and what your own team will handle. We can quote a project or monthly scope with clear responsibilities. Additional platforms, telephone qualification, sales representation and channel support are included only when selected and agreed.

LET’S DISCUSS YOUR PROJECT

Discuss Your Scope & Quote

Tell us whether you need advertising, brand/PR execution or B2B support. We will clarify the scope and prepare an itemised quote.

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