Paid advertising in China
Audience planning, account setup, Chinese ad materials, campaign optimisation and reporting on selected Chinese platforms.
Explore advertising services Discuss Your Advertising PlanCHINA DIGITAL MARKETING AGENCY · LOCAL EXECUTION
Advertise in China with a Local Marketing Agency
Paid advertising on Baidu, WeChat, Douyin and REDnote, plus Chinese content and PR/media execution. One China-based team for international companies and their agencies.
Start with brand communications or paid campaigns. For B2B projects, testing and lead checks can lead to separately scoped sales and channel support.
Ad management from USD 800 / platform / month, plus media spend. PR publishing from USD 500 / project; broader brand campaigns quoted to scope.
Chinese platforms we work with
Baidu, WeChat / Tencent Ads, Douyin and REDnote. Paid advertising, content publishing and creator campaigns are scoped separately — you do not need every platform.
A China digital marketing agency built around execution.
Choose paid advertising, brand communications or ad-led B2B enquiry generation. Buy a complete workflow or the execution you need.
PR, content & media execution
Audience and theme planning, Chinese writing, media publishing, live links and available performance reports. Bring your plan or ask us to develop it.
Explore PR & Media Request a Project QuoteB2B enquiries & local support
Reach target companies, then use client feedback or separate telephone checks to assess lead quality. Evaluate local sales and channel support after the initial campaign work.
Explore B2B services Discuss Your China B2B CampaignFor global companies. For agency partners.
Companies & brands
Need Chinese content, platform expertise or local coordination? Turn your product and objective into a practical campaign scope, with a clear budget, approval process, deliverables and enquiry handover.
Advertising, marketing & PR agencies
Have a client brief but need China-side execution? Keep your client relationship and strategic lead. We deliver agreed content, campaigns and placements with records for your client reporting. White-label working can be agreed.
Explore agency partnershipsEXPERIENCE · EXECUTION · ACCOUNTABILITY
Why PPCOps
18 Years in Advertising
Turn business needs and agency briefs into content, advertising and media execution.
8 Years in Industrial Trade
Trade in industrial parts, MRO, apparel, solar and automotive parts across the US, Europe (including the UK), UAE, Canada, Singapore and Australia.
China Team for Brands & Agencies
A China-based team for global brands and PR agencies: brand communications, paid ads, enquiry capture and agreed e-commerce operations, aligned with your brief and approvals.
Flexible Service Scope
Commission planning, content, publishing and advertising together, or divide the work with your team.
Clear Fees & Deliverables
Agree scope, fees and approvals before work starts, with reporting matched to the delivery.
Feedback-led Optimisation
Use campaign response and relevant enquiry feedback to adjust content and advertising around your goals.
Selected Brand Project Experience
Selected brand project experience. Discuss the relevant scope of work with us; brand names do not imply endorsement, sector-specific sales results or a promise of similar outcomes.
Siemens
ABB
Schneider Electric
Huawei
HP
BYD
BMW
Mercedes-Benz
Lexus
Xiaomi
Tesla
Hang Seng Bank
Other brand experience (12)
Chanel
Louis Vuitton
HSBC
Starbucks
MUJI
China Merchants Bank
KFC
Estée Lauder
Mannings Hong Kong
Watsons
UNIQLO
Marks & Spencer
See the work behind the service.
Our experience spans brand and media execution and self-operated industrial customer acquisition. Ask for relevant records within the available disclosure scope.
Advertising execution
Discuss relevant campaign structures, materials, reporting extracts and the optimisation work behind them.
PR & media publication
Review available publication links, screenshots and delivery records, with our role in the project explained.
Own industrial businesses
Learn from our self-operated industrial acquisition work, including heating products. This is own-business experience, not a third-party client result or cost forecast.
Tell us your industry so we can discuss relevant examples. Confidential project records may need anonymisation.
Monthly Ad Management. Project-Based PR & Media Execution.
Choose Standard or Professional ad management, with media funding separate. Brand, PR and media execution are quoted for your project.
BRAND & PR · PROJECT EXECUTION
Brand, PR & Media Execution
Custom Project Quotetailored to your scopePlanning, Chinese content, media selection, publication volume and reporting — quoted according to your scope. Choose the full campaign or selected services.
View the three-month advertising option, additional services & funding details
| Service | Price (USD) | What the price covers |
|---|---|---|
| Standalone account setup | From USD 300 | The setup service fee may be waived with agreed management/other services and media funding; third-party charges are separate. |
| PR media publishing | From USD 500 / project | Quote confirmed outlets, content, publication quantity and reporting scope. |
| L3 human telephone qualification | From USD 800 / month | Lead-quality checks only; contact capacity, attempts and handover format are agreed. |
| L4 sales representation / L5 channel development | Custom scope & quote | Assessed after initial campaign testing and L3 checks; workload, authority and external costs are specified. |
Our opening and funding offers apply to Baidu, WeChat, Douyin and REDnote, subject to qualification and the confirmed account route. They are PPCOps commercial offers, not a claim that all platforms impose identical official minimums.
Standalone account setup starts at USD 300. The service fee may be waived with agreed management or other services and media funding. Translation, certification and other third-party costs are confirmed separately.
Basic Chinese landing-page support may be included according to scope; complex custom work starts from USD 800. Multi-platform discounts can be discussed. Materials, revisions, taxes, payment costs and extra work are specified in the quote.
Only selected upgrades are added to your fees. Media balances, carry-over and refunds follow the account conditions and contract. No unlimited work or guaranteed sales is included.
Need more than visibility? Let buyer feedback guide the next step.
Reach relevant buyers through paid campaigns, then use enquiry quality and real feedback to decide whether local commercial support makes sense. L1–L5 describe service scopes, not a compulsory five-part package.
01 · Advertise & optimise
Choose L1 or L2
L1
Standard ad execution
Set up, manage and optimise campaigns on selected platforms, with agreed reporting.
L2
Professional ad management
Combine campaign work with industry information and lead-quality feedback supplied by your brand team or separately purchased L3 checks.
02 · Check lead quality
Add L3 when needed
L3
Human telephone qualification
Confirm the lead’s company and contact details, relevance of the requirement and initial intent. Hand over contact outcomes and lead-quality labels.
Lead-quality checks only: not ongoing sales follow-up, quotation negotiations or order chasing.
From USD 800 / month · agreed contact capacity
03 · Develop sales & channels
Assessed after campaign testing and L3 checks
L4
Local sales representation
Authorised buyer communication, meetings, quotation coordination and opportunity follow-up.
L5
Distributor, agent & channel development
Define channel criteria, research and contact potential partners, and coordinate introductions and follow-up.
Custom quote for industry, workload and authority
L2 replaces L1; the two are not charged together. Projects seeking L4 or L5 also start with L1 or L2 campaign testing, quality feedback and L3 lead checks. Further support depends on relevant demand, quotation acceptance, delivery feasibility and the resources both teams can commit.
Brand communications, PR, content and account operations remain separately scoped services. They can support a B2B campaign without committing your brand to a sales-follow-up programme.
Track delivery. Understand the response.
Agree the KPIs and reporting cadence before launch. Performance targets are not guarantees of enquiry volume or sales.
Advertising
Review spend, clicks, deduplicated enquiries and qualified leads by agreed platform and campaign theme. Quality comes from client feedback or separate L3 checks.
PR & media
Review content, publication links, screenshots and available readership or engagement. Views and interactions are not automatically sales leads.
Sales & channels
With separately commissioned L4 or L5, track commercial progress, quotations and partner discussions. Reconcile sales and repeat orders with your records.
From a clear brief to accountable execution.
Tell us your goal
Your company, offer and China objective.
Agree the plan
Platforms, deliverables, KPIs, media funding and service fees.
Prepare & launch
After agreed payment, account setup, creative approval and launch.
Report & improve
Review delivery and response, then agree the next step.
Before you choose a China marketing agency
Can you help us advertise in China if we do not know the platforms?
Yes. Explain your offer, audience and objective. We recommend appropriate Chinese search, social or video channels and explain the scope before you commit. You do not need to buy all four platforms.
What does your China digital marketing agency service include?
Our focus is paid advertising, PR and media execution, with optional B2B enquiry support. The proposal separates campaign operations, content, media funds and human follow-up. Ecommerce store operation is not part of this offer.
Is USD 800 the total cost of advertising in China?
No. It is the monthly Standard management fee for one platform. Media funding is additional. Entity qualification, initial funding and any extra costs are confirmed before account setup.
How does Professional management differ from L3 telephone qualification?
L2 Professional management uses your industry information and lead-quality feedback from your team or separately purchased L3 checks to optimise campaigns. L3 checks lead quality by phone and hands over the records; it does not include ongoing commercial follow-up, quotation negotiations or order chasing.
Can you execute a campaign for our agency without taking over the client?
Yes. We agree white-label working arrangements, approvals, reporting and contact boundaries. Your agency can provide the strategy and content, or ask us to prepare them for approval.
Do you guarantee publication, qualified leads or sales?
Only specifically contracted deliverables are commitments. Paid publishing and earned editorial outreach have different terms. Advertising results, lead volume, sales and distributor agreements are not guaranteed.
Do we need L1–L5 if we only want PR or brand content?
No. PR publishing, Chinese content, creator campaigns and account operations can be scoped separately. Add campaign testing and relevant lead support only if you also have a B2B acquisition objective.
Can we start directly with local sales or distributor development?
You can discuss that objective from the outset. The engagement still begins with L1 or L2 campaign execution and testing, quality feedback and L3 lead checks. Relevant demand, quotation acceptance, delivery feasibility and available resources then determine the L4 or L5 scope and fee. L1 and L2 are alternatives, not two mandatory purchases.
What should we prepare to request a China marketing proposal?
Share your website, product or service, intended audience and main China objective. Include existing content or an agency brief if available. We then clarify the platform choice, delivery responsibilities, approval process, reporting and fees before you commit.
NEXT STEP
Plan your China advertising campaign.
Tell us the business objective, buyer, product, campaign history, preferred platform, budget range and how your team will qualify and follow up inquiries.
Qualified scopeClear responsibilitiesNo guaranteed-result claims